Magento 2 Gift Card Plus Extensions: Sell Gift Vouchers With Ease
Looking to enhance your store's gift card capabilities? The Magento 2 Gift Card Plus extension transforms how you manage & sell gift cards in your Magento 2 store.
This article will cover the key benefits of the Gift Card Plus extension for Magento 2.
Key Takeaways
- Examples of business applications creating and managing Magento gift card products and gift codes.
- Extensions to provide a seamless shopping experience for both gift card buyers & recipients.
- Add and manage gift cards in your Magento store.
- Insights into the key features that allow you to share gifts while boosting your sales.
- Allow customers to purchase gift cards, personalize them, & send them to recipients easily.
- Advanced marketing strategies to enhance customer experience, drive revenue, and strengthen brand loyalty.
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Advanced Marketing Strategies for Gift Card Sales in Magento 2
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Key Benefits of Redeeming the Gift Card Plus Amount in Magento 2
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Examples of Business Sectors Adding the Gift Card Plus in their Magento 2 Store
Features of Magento 2 Gift Certificate
1. Customizable Gift Card Options
The gift card feature of Magento allows you to offer customizable gift cards with various designs & denominations. It gives your customers the flexibility to personalize their gift-giving experience.
- Gift Card Templates: Choose from multiple gift card templates to offer your customers.
- Custom Messages: Allow customers to add custom messages when they purchase a gift card.
2. Multiple Delivery Options
Offer multiple ways for your customers to send gift cards; for example:
Email Delivery: Customers can send the gift card directly to the recipient's email. Printable Gift Cards: Customers can choose to receive a printable version of the gift voucher.
3. Flexible Gift Card Value
Customers can select from pre-set denominations. They can also choose a custom card value to suit their needs. It ensures the gift card product is accessible to a wide range of budgets.
4. Advanced Template Control
Create gift card templates that match your brand identity. Allow customers to design their own gift card aesthetics with custom backgrounds. Also, enable seasonal template switching for holiday promotions.
5. Smart Delivery Management
Your customers can send gift cards through multiple channels:
- Instant email delivery with tracking
- Print-ready PDF formats
- Schedule future delivery dates
- Bulk gift code generation for corporate clients
6. Dynamic Pricing Options
Choose if the card balance brings flexible pricing structures as follows:
- Fixed denominations for quick purchases
- Custom card value ranges
- Multi-currency support for international gifting
- Bulk discount rules for corporate purchases
7. Balance Management
The value configuration system allows for the following:
- Real-time card balance tracking
- Automatic balance restoration for failed transactions
- Using multiple gift cards in one purchase
- Partial redemption tracking
8. Code Protection
A number of gift codes include enterprise-level security, such as:
- Unique code pattern generation
- Anti-fraud monitoring
- Usage history tracking
- Automatic deactivation of suspicious activities
9. Management Dashboard
An administrative control panel helps you:
- Track gift card performance metrics
- Monitor redemption rates
- Generate sales reports
- Manage gift card settings from one place
10. Management Dashboard
Apply gift cards as a new sales tool to drive revenue and delight customers. Consider the following practices:
- Check gift card details instantly
- Resolve balance disputes
- Process refunds efficiently
- Track gift card usage history
11. Integration Capabilities
Getting the gift card plus seamlessly connects with:
- Email marketing systems
- Customer loyalty programs
- Point-of-sale systems
- Third-party payment processors
12. Mobile Optimization
Create gift cards for customers on:
- Mobile shopping carts
- Digital wallets
- App-based purchases
- Social media sharing
Advanced Marketing Strategies for Gift Card Sales in Magento 2
| Marketing Strategy | Implementation | Expected Results | Key Performance Metrics |
|---|---|---|---|
| Seasonal Campaigns | Create gift card templates for holidays, customize gift voucher designs for special occasions | Increase in seasonal sales | Redemption rates, seasonal revenue boost |
| Email Marketing | Send gift card balance alerts, expiration reminders, promotional offers | Higher engagement rates | Email open rates, conversion tracking |
| Corporate Partnerships | Bulk gift code generation for B2B clients, custom gift certificate programs | Increase in B2B sales | Corporate client retention, bulk order value |
| Social Media Integration | Share personalized gift card designs, enable social sharing of gift vouchers | Boost in brand awareness | Social shares, referral traffic |
| Loyalty Program Integration | Combine gift cards with reward points, offer bonus credit on gift card purchases | Increase in repeat purchases | Customer lifetime value, loyalty points redemption |
| Flash Sales | Offer limited-time discounts on gift card value, special gift code promotions | Spike in short-term sales | Promotion conversion rate, sales velocity |
| Bundle Offers | Package gift cards with popular products, create gift card plus product combinations | Higher average order value | Bundle sales, cross-sell success rate |
| Mobile Optimization | Enable gift card code redemption through mobile apps, SMS delivery options | Increase in mobile conversions | Mobile redemption rates, app engagement |
| Referral Programs | Offer bonus gift card value for referrals, create gift certificate sharing incentives | Growth in new customer acquisition | Referral conversion rates |
Top 6 Best Gift Card Extensions for Magento 2
1. Multi-Vendor Gift Card for Magento 2 Extension by Webkul
Webkul Vendor Gift Card for Magento 2 Extension enables both the admin and sellers to create gift cards using the gift card product type. Sellers can generate multiple gift cards and specify the duration of each gift card. They can also determine the number of days allowed for redemption. Customers can purchase and redeem for discounts on other products.
Features
- Admin and sellers can create multiple gift cards.
- Sellers can assign a special price to the gift cards.
- Admin and sellers can enable or disable gift vouchers as needed.
- Users can use a single gift card for multiple purchases.
- Customers receive an email notification when purchasing a gift card.
- Users are notified via email after each usage of the gift card.
- Customers can add personal messages when purchasing a gift card.
- Users can quickly redeem gift card discounts during checkout.
Pricing
- Magento Open Source Edition + 3-Month Free Support + Hyva Theme Support + Installation- $328.80
- Adobe Commerce (on-premise) Edition + 6-Month Support + Hyva Theme Support + Installation- $726.80
- Adobe Commerce (cloud) Edition + 12-Month Support + Hyva Theme Support + Installation- $766.60
2. Magento 2 Gift Card Extension by Magetop
Magetop Magento 2 Gift Card Extension allows users to purchase gift cards in customizable amounts. They receive a beautifully designed gift card via email. It includes a discount code, which they can share with others. It provides a desirable gifting option & promotes your products through convenient discount coupons.
Features
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Add, edit, delete, or view your voucher/card templates and gift items.
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View details of each gift card, including:
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Full amount
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Remaining credit
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Associated gift-card order
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Applied orders
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Total spend generated
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View all gift orders and create gift categories.
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Track gift cards/vouchers to see whether a gift card code is used or associated with paid orders.
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Set the sender name, email, company name, and company details from the plugin settings.
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Redeem gift cards from the Magento checkout page.
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Allow customers to view their coupon balance.
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Curate fixed-price gift items based on required services and products.
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Show & preview the gift card option available for customers during the booking process.
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Send an email of the purchased gift card/voucher to the recipient upon successful completion.
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Customize email templates for both customers and admin.
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Allow customers to view a list of their used gift cards, including the order they were used on and the remaining credit.
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100% open-source, supporting multi-store and multi-language.
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Easy to install and customize.
Pricing
- Community Edition + 3-Month Free Support + Installation- $118.00
- Enterprise Edition + 6-Month Support + Installation- $203.00
3. Magento 2 Gift Card Module by MageAnts
With the MageAnts Magento 2 Gift Card Module, customers can buy gift cards for special occasions easily. They can make it convenient to share with friends and family. It enables store owners to create unlimited gift cards.
Features
- Create virtual, physical, or combined gift cards that are personalized for customers.
- Develop custom gift card templates with unique designs.
- Let customers purchase gift card coupons at their chosen price.
- Allow customers to upload their pictures to create custom templates.
- Notify recipients about the expiration date before their gift cards expire.
- Enable customers to select their preferred time zones for accuracy.
- Admin can set a maximum number of gift cards allowed per order.
Pricing
- Community Edition + 3-Month Free Support + Installation- $109.00
- Enterprise Edition + 12-Month Support + Installation- $278.00
4. Free Gift Card Magento 2 Extension by Magenest
Free Magenest Gift Card Magento 2 Extension offers drag-and-drop card builder tools to attract customers to buy gift cards. It allows your customers to purchase gift cards from your store effortlessly & conveniently.
Features
- Create and sell gift card products.
- Customize gift card templates.
- Manage gift card codes and track their usage.
- Allow customers to personalize gift card details.
Pricing
Free
5. Magento 2 Gift Card Price Extension by Webkul
Webkul Magento 2 Gift Card Price Extension allows you to create and sell gift card vouchers. You can redeem them for future purchases as regular products on your eCommerce store.
Digital rewards, particularly e-gift cards, are among the most effective incentives today. They can be used in various situations, allowing users to share them with others. Compared to marketing strategies like advertisements, which have limited reach, gift cards offer a more lasting promotional impact.
Features
- Create gift card product types.
- Admin can create multiple gift cards.
- Set the number of days allowed for gift card redemption.
- Customers can use the full or partial value of the gift card for purchases.
- Customers can attach personal messages to the default gift card feature.
- Users receive email notifications after each use of the gift card.
- Customers can use a single gift card for multiple purchases.
Pricing
- Magento Open Source Edition + 3-Month Free Support + Installation- $106.80
- Adobe Commerce (on-premise) Edition + 6-Month Support + Installation- $284.80
- Adobe Commerce (cloud) Edition + 12-Month Support + Installation- $302.60
6. Magento 2 Gift Card Amount Plus Extension by Magenest
Magenest Magento 2 Gift Card Amount Plus Extension helps you boost sales and enhance customer loyalty. Customers can purchase beautifully designed gift cards from your eCommerce store. It allows users to share them on special occasions like birthdays, weddings, Christmas, etc.
Features
- Create and sell gift card products effortlessly.
- Customize gift card templates.
- Set gift card value as a fixed amount, a selection list, or a custom range.
- Manage gift card codes and track their usage history.
- Allow buyers to decide whether they can apply coupons themselves.
- Set whether customers can use a single gift card for multiple orders.
- Restore the gift card balance when an order is refunded.
- Send expiration alerts for gift cards via email.
- Specify whether the gift card applies to shipping and taxes.
- Allow buyers to personalize gift cards with images and messages for recipients.
- Customers can check their gift card balance in the 'My Account' panel.
Pricing
Starts from $149.00
Best Practices For Using Multiple Gift Card Plus Options
| Strategy Type | Best Practice | Implementation Tips | Expected Outcome |
|---|---|---|---|
| Code Management | Set unique code patterns for different gift card types. | - Use distinct prefixes for each category. - Enable automatic code generation. - Implement secure code patterns. |
Improved tracking and reduced errors in redemption |
| Balance Handling | Configure partial redemption settings. | - Allow multiple gift codes per order. - Set minimum balance requirements. - Enable balance restoration for refunds. |
Enhanced customer flexibility and satisfaction |
| Delivery Options | Implement a multi-channel delivery system. | - Track email delivery options. - Leverage print-at-home options. - Integrate your store with a post office delivery feature. |
Increased delivery success rate and customer convenience |
| Template Management | Create season-specific gift card templates. | - Design holiday templates. - Enable custom image uploads. - Set template rotation schedules. |
Higher engagement and personalization options |
| Price Configuration | Set up a tiered pricing structure. | - Add fixed denominations for quick purchase. - Customize ranges for flexibility. - Provide bulk discount options. |
Optimized sales across different customer segments |
| Security Measures | Implement multi-layer verification. | - Track usage history. - Utilize fraud prevention. - Balance protection measures. |
Reduced fraud and improved security |
| Customer Experience | Enable seamless multi-card usage. | - Integrate the shopping cart feature. - Conduct one-click balance checks. - Provide mobile optimization benefits. |
Improved user experience and higher redemption rates |
| Expiration Management | Set smart expiration rules. | - Automate expiration alerts. - Provide grace period options. - Balance transfer capabilities. |
Better customer retention and card utilization |
Key Benefits of Redeeming the Gift Card Plus Amount in Magento 2
1. Revenue Acceleration Through Gift Cards
i. Instant Cash Flow Boost
- Immediate revenue from gift card purchases
- Reduced return rates compared to regular products
For example, while regular product return rates average "20-30%", gift card purchases see returns under "10%".
- Higher average order values when customers redeem gift codes
For example, a customer with a "$50 gift card" often spends "$65-75", treating the card as a discount rather than a payment ceiling. This means that if a purchase exceeds the value of the gift card, customers usually complete the transaction rather than searching for lower-priced alternatives.
ii. Strategic Overspending Patterns
- Customers usually spend 20-50% above the gift card value.
- Purchase gift card product options to drive impulse buying.
- Stack for larger purchases with multiple gift cards.
2. Customer Acquisition Benefits
i. New Market Penetration
- Gift card recipients become first-time customers
- Extended market reach through gift-givers' networks
- Cross-generational shopping engagement
ii. Brand Discovery Catalyst
- Gift vouchers introduce your brand to new demographics
- Recipients explore your full product range
- Social sharing of personalized gift experiences
3. Financial Management Advantages
i. Cash Flow Optimization
- Advance payments through gift card sales
- Reduced transaction fees for bulk purchases
- Better inventory planning with prepaid sales
ii. Seasonal Revenue Stabilization
- Balance seasonal sales fluctuations
- Create gift card promotions during slow periods
- Lock in holiday season revenue early
For example, a store selling "$10,000" in gift cards during December gains immediate revenue, while redemptions spread over the next 3-6 months.
4. Customer Experience Enhancement
i. Flexible Redemption Options
- Partial gift card balance usage
- Combine multiple payment methods
- Save remaining card value for future purchases
ii. Digital Integration Benefits
- Seamless shopping cart integration
- Real-time balance checking
- Automated gift card delivery systems
5. Marketing Security and Control
i. Promotional Power
- Create gift card templates for special occasions
- Launch targeted email campaigns
- Design seasonal gift certificate promotions
ii. Data Collection Opportunities
- Track purchasing patterns
- Gather recipient demographics
- Analyze redemption behaviors
iii. Risk Management
- Protected gift card codes
- Fraud prevention systems
- Secure balance management
Examples of Business Sectors Adding the Gift Card Plus in their Magento 2 Store
| Industry Sector | Gift Card Implementation Examples | Key Success Metrics |
|---|---|---|
| Fashion Retail | Customizable seasonal gift card templates with email delivery system | Mostly preferred gift cards for special occasions |
| Multi-Store Retail | Multi-currency gift card implementation | Successful integration across different store views |
| B2B Commerce | Corporate bulk gift card program | Increased B2B sales through bulk code generation |
| E-commerce Platform | Digital gift voucher system | Improve customer retention through personalized gifting |
| Online Marketplace | Integrated loyalty program with gift cards | Enhanced customer engagement and repeat purchases |
FAQs
1. Can customers use one gift card across multiple purchases?
Yes, a gift card user can use one gift card for multiple purchases. The card balance updates after each transaction. Customers can split the gift card value across different orders. The system automatically tracks remaining balances & makes gift cards more appealing to shoppers.
2. How do customers check their gift card balance?
Customers can check gift card details through their account dashboard. The balance shows up instantly after each purchase. They can view transaction history and remaining value. The system updates card balances in real-time, which makes tracking expenses simple.
3. What happens when an order costs less than the gift card value?
The system saves unused value for future purchases. The card balance will be restored with the remaining amount. Customers track their remaining balance & use the leftover amount on their next purchase.
4. Can customers create personalized gift cards?
Yes. Customers can create their own gift cards and add custom messages and images. Configuring gift cards by uploading new designs makes each gift card unique.
5. How do recipients receive their gift cards?
When a gift card is sent, recipients get instant notifications. They receive the gift card through email immediately. The system sends automated delivery confirmations. It allows recipients to start using their cards right away.
6. How do customers add gift cards to orders?
Customers can add a gift card to their shopping cart. They can then apply the card code during checkout. It enables the discount to be applied instantly to their order total.
7. Can store owners set custom gift card values?
Yes, store owners can set fixed or variable amounts. They can control minimum and maximum card values. Price ranges support multiple currency options, which help match different customer budgets.
Summary
The Magento 2 Gift Card Plus extension enhances the gifting experience for both buyers and recipients. It allows eCommerce store owners to:
- Offer customizable gift cards to both gift buyers and recipients.
- Boost customer satisfaction and increase sales.
- Attract new customers and keep existing ones engaged.
- Drive sales and increase brand loyalty.
- Increase sales and provide a convenient gifting solution for their customers.
Explore Magento hosting plans to create customizable gift cards, set flexible prices, and offer multiple delivery options to your customers.
